Cover Image

Winning in Asia, European style : market and nonmarket strategies for success /

Bibliographic Details
Other Authors: Aggarwal, Vinod K.
Format: Book
Language:English
Published: New York : Palgrave, 2001.
Subjects:
Export marketing > Europe > Management.
Export marketing > Asia > Management.
Strategic planning > Europe.
Strategic planning > Asia.
Corporations, European > Asia > Case studies.
Investments, European > Asia > Case studies.
Europe > Foreign economic relations > Asia.
Asia > Foreign economic relations > Europe.
Description
Physical Description:xiv, 290 pages : illustrations ; 21 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0312239130