Wrenn, B., Loudon, D. L., & Stevens, R. E. (2002). Marketing research: Text and cases. Best Business Books.
Chicago Style (17th ed.) CitationWrenn, Bruce, David L. Loudon, and Robert E. Stevens. Marketing Research: Text and Cases. New York: Best Business Books, 2002.
MLA (9th ed.) CitationWrenn, Bruce, et al. Marketing Research: Text and Cases. Best Business Books, 2002.
Warning: These citations may not always be 100% accurate.