APA (7th ed.) Citation

Hughes, A. M. (2000). Strategic database marketing: The masterplan for starting and managing a profitable, customer-based marketing program (2nd ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Hughes, Arthur Middleton. Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program. 2nd ed. New York: McGraw-Hill, 2000.

MLA (9th ed.) Citation

Hughes, Arthur Middleton. Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program. 2nd ed. McGraw-Hill, 2000.