APA (7th ed.) Citation

St. Lawrence, M., & Johnson, S. (1998). If you're not out selling, you're being outsold. John Wiley & Sons.

Chicago Style (17th ed.) Citation

St. Lawrence, Michael, and Steve Johnson. If You're Not Out Selling, You're Being Outsold. New York: John Wiley & Sons, 1998.

MLA (9th ed.) Citation

St. Lawrence, Michael, and Steve Johnson. If You're Not Out Selling, You're Being Outsold. John Wiley & Sons, 1998.