| Tag |
First Indicator |
Second Indicator |
Subfields |
| LEADER |
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| 001 |
in00001624721 |
| 005 |
20151023065524.0 |
| 008 |
960522s1997 njuab b 001 0 eng |
| 010 |
|
|
|a 96022966
|
| 020 |
|
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|a 0137222998
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|a (OCoLC)ocm34839706
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|a DLC
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|a TXAM
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|a HF1416
|b .K443 1997
|
| 082 |
0 |
0 |
|a 658.8/48
|2 20
|
| 100 |
1 |
|
|a Keegan, Warren J.
|
| 245 |
1 |
0 |
|a Principles of global marketing /
|c Warren J. Keegan, Mark C. Green.
|
| 264 |
|
1 |
|a Upper Saddle River, N.J. :
|b Prentice Hall,
|c [1997]
|
| 264 |
|
4 |
|c ©1997
|
| 300 |
|
|
|a xxi, 421 pages :
|b illustrations (some color), color maps ;
|c 26 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 500 |
|
|
|a Revised edition of: Multinational marketing management. 3rd edition 1984.
|
| 500 |
|
|
|a World maps on endpapers.
|
| 504 |
|
|
|a Includes bibliographical references and indexes.
|
| 650 |
|
0 |
|a Export marketing
|x Management.
|
| 650 |
|
0 |
|a Export marketing
|x Management
|v Case studies.
|
| 700 |
1 |
|
|a Green, Mark C.
|
| 700 |
1 |
|
|a Keegan, Warren J.
|t Multinational marketing management.
|
| 948 |
|
|
|a cataloged
|b h
|c 2001/9/13
|d c
|e dmitchel
|f 1:24:14 pm
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|t 0
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| 952 |
f |
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|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HF1416 .K443 1997
|h Library of Congress classification
|i unmediated -- volume
|m A14828104265
|
| 998 |
f |
f |
|a HF1416 .K443 1997
|t 0
|l Remote Storage
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