Marketing channels /

Bibliographic Details
Main Author: Berman, Barry
Format: Book
Language:English
Published: New York : John Wiley & Sons, [1996]
Subjects:
Description
Physical Description:xvi, 663 pages, 60 unnumbered pages : illustrations (some color) ; 24 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0471577480 (alk. paper)