APA (7th ed.) Citation

Kuczmarski, T. D. (2000). Managing new products: Using the MAP system to accelerate growth (3rd ed.). Innovation Press.

Chicago Style (17th ed.) Citation

Kuczmarski, Thomas D. Managing New Products: Using the MAP System to Accelerate Growth. 3rd ed. Chicago, Ill.: Innovation Press, 2000.

MLA (9th ed.) Citation

Kuczmarski, Thomas D. Managing New Products: Using the MAP System to Accelerate Growth. 3rd ed. Innovation Press, 2000.