A nonparametric approach to perceptions-based market segmentation : applications /

Bibliographic Details
Main Author: Buchta, Christian
Other Authors: Dolnicar, Sara, Reutterer, Thomas
Format: Book
Language:English
Published: Wien ; New York : Springer, [2000]
Series:Interdisciplinary studies in economics and management. v. 2.
Subjects:
Description
Physical Description:142 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references (pages [133]-136) and index.
ISBN:3211834745 (alk. paper)
ISSN:1615-7362 ;