Direct marketing for nonprofits : essential techniques for the new era /

Bibliographic Details
Main Author:	Lautman, Kay Partney
Format:	Book
Language:	English
Published:	Gaithersburg, Md. : Aspen, 2001.
Series:	Aspen's fund raising series for the 21st century.
Subjects:	Direct marketing. Nonprofit organizations.

Description
Physical Description:	xiii, 235 pages : illustrations ; 28 cm.
Bibliography:	Includes bibliographical references (page 221) and index.
ISBN:	083421959X