The publicity handbook : the inside scoop from more than 100 journalists and PR pros on how to get great publicity coverage : in print, online, and on the air /
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| Format: | Book |
| Language: | English |
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Chicago, Ill. :
McGraw-Hill,
[2001]
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| Physical Description: | xvi, 448 pages ; 23 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0844232424 |