Ethics in social marketing /

Bibliographic Details
Other Authors:	Andreasen, Alan R., 1934-
Format:	Book
Language:	English
Published:	Washington, D.C. : Georgetown University Press, [2001]
Subjects:	Social marketing > Moral and ethical aspects.

Description
Physical Description:	ix, 212 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0878408193 (cloth : alk. paper) 0878408207 (pbk. : alk. paper)