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The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships /

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Bibliographic Details
Main Author: Bergeron, Bryan P.
Format: Book
Language:English
Published: New York : McGraw-Hill, 2000.
Subjects:
Customer loyalty.
Internet marketing.
Description
Physical Description:xxvi, 261 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (page [235]) and index.
ISBN:007136479X (acid-free paper)