The new marketing era : marketing to the imagination in a technology-driven world /

Bibliographic Details
Main Author: Postma, Paul
Corporate Author: NetLibrary, Inc
Format: eBook
Language:English
Published: New York : McGraw-Hill, [1999]
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xii, 175 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0585048169 (electronic bk.)