High visibility : the making and marketing of professionals into celebrities /

Bibliographic Details

Main Author:	Rein, Irving J.
Corporate Author:	NetLibrary, Inc
Other Authors:	Kotler, Philip, Stoller, Martin R.
Format:	eBook
Language:	English
Published:	Lincolnwood, Ill. : NTC Pub. Group, 1997.
Subjects:	Publicity. Fame. Celebrities. Electronic books.
Online Access:	Connect to the full text of this electronic book