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The radio & television commercial /

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Bibliographic Details
Main Author: Book, Albert C.
Corporate Author: NetLibrary, Inc
Other Authors: Cary, Norman D., Tannenbaum, Stanley I., Brady, Frank R.
Format: eBook
Language:English
Published: Lincolnwood, Ill. : NTC Business Books, [1996]
Edition:3rd ed. /
Subjects:
Broadcast advertising > United States.
Radio advertising > United States.
Television advertising > United States.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:vi, 234 pages : illustrations ; 28 cm.
Bibliography:Includes bibliographical references (pages 233-234).
ISBN:0585154880 (electronic bk.)