Cases in strategic marketing management : business strategies in Latin America /

Bibliographic Details
Main Author:	D'Andrea, Guillermo
Other Authors:	Quelch, John A.
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J. : Prentice Hall, [2001]
Subjects:	Marketing > Latin America > Management > Case studies.

Description
Item Description:	Includes index.
Physical Description:	viii, 280 pages : illustrations, maps ; 24 cm.
ISBN:	0130894907 0201338793