Foreign advertising in China : becoming global, becoming local /

Bibliographic Details
Main Author:	Wang, Jian
Format:	Book
Language:	English
Published:	Ames : Iowa State University Press, 2000.
Edition:	1st ed.
Subjects:	Advertising > China. International business enterprises > China. Investments, Foreign > China.

Description
Physical Description:	x, 164 pages ; 24 cm.
Bibliography:	Includes bibliographical references (pages 147-155) and index.
ISBN:	0813818281