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Essentials of marketing research /

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Bibliographic Details
Main Author: Proctor, Tony
Format: Book
Language:English
Published: Harlow, England ; New York : Financial Times, 2000.
Edition:2nd ed.
Subjects:
Marketing research.
Description
Physical Description:470 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0273642006 (alk. paper)