rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Writing marketing copy to get results
  name:
    name part: Essinger, James
    name part: 1957-
    role:
      role term: creator
  type of resource: text
  origin info:
    place:
      place term: enk
    date issued: 1999
    edition: 2nd ed.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xxii, 167 pages ; 24 cm.
  note: James Essinger.
  note: Originally published as: How to write marketing copy that gets results.
  note: Includes index.
  subject:
    topic: Advertising copy
  subject:
    topic: Communication in marketing
  related item:
    title info:
      title: How to write marketing copy that gets results
    name:
      name part: Essinger, James,
      name part: 1957-
  related item:
    title info:
      title: Smart strategies series
  identifier: 1861525192 (pbk.)
  record info:
    record content source: LML
    record creation date: 000203
    record change date: 20151022063022.0
    record identifier: in00001551218