Writing marketing copy to get results /

Bibliographic Details
Main Author: Essinger, James, 1957-
Format: Book
Language:English
Published: London : Business Press, 1999.
Edition:2nd ed.
Series:Smart strategies series.
Subjects:
Description
Item Description:Originally published as: How to write marketing copy that gets results.
Physical Description:xxii, 167 pages ; 24 cm.
Bibliography:Includes index.
ISBN:1861525192 (pbk.)