Cover Image

Strategic electronic marketing : managing e-business /

Bibliographic Details
Main Author: Kleindl, Brad Alan, 1955-
Format: Book
Language:English
Published: Cincinnati, Ohio : SouthWestern College Pub., [2000]
Subjects:
Telemarketing.
Database marketing.
Description
Physical Description:xxi, 342 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0324013191 (alk. paper)