The brave new service strategy : aligning customer relationships, market strategies, and business structures /

Bibliographic Details
Main Author: Gutek, Barbara A.
Other Authors: Welsh, Theresa M.
Format: Book
Language:English
Published: New York : AMACOM, [2000]
Subjects:
Description
Physical Description:xvi, 316 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0814405274