When to advertise /

Bibliographic Details
Main Author:	Broadbent, Simon
Corporate Authors:	Incorporated Society of British Advertisers, Institute of Practitioners in Advertising
Format:	Book
Language:	English
Published:	Henley-on-Thames, Oxfordshire, U.K. : Admap Publications in association with Incorporated Society of British Advertisers, Institute of Practitioners in Advertising, 1999.
Subjects:	Advertising media planning. Advertising > Costs. Advertising > Finance.

Description
Physical Description:	vii, 206 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references (pages 185-200) and index.
ISBN:	1841160482