Product development for the service sector : lessons from market leaders /

Bibliographic Details
Main Author:	Cooper, Robert G. (Robert Gravlin), 1943-
Other Authors:	Edgett, Scott J.
Format:	Book
Language:	English
Published:	Reading, Mass. ; Oxford : Perseus, 1999.
Subjects:	Commercial products. Service industries > Management.

Description
Physical Description:	256 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0738201057