Cover Image

Hands-on social marketing : a step-by-step guide /

Bibliographic Details
Main Author: Weinreich, Nedra Kline
Format: Book
Language:English
Published: Thousand Oaks, Calif. : Sage Publications, [1999]
Subjects:
Social marketing.
Description
Physical Description:x, 262 pages ; 29 cm.
Bibliography:Includes bibliographical references (pages 223-240) and index.
ISBN:0761908668 (hardcover : acid-free paper)
0761908676 (pbk. : acid-free paper)