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11 steps to brand heaven : the ultimate guide to buying an advertising campaign /

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Bibliographic Details
Main Author: Weinreich, Len
Format: Book
Language:English
Published: London ; NH : Kogan Page, [1999]
Subjects:
Advertising agencies.
Advertising.
Description
Physical Description:xiv, 245 pages : illustrations ; 26 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0749428945