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Guide to customer surveys : Sample questionnaires and detailed guidelines for creating effective surveys. /

Bibliographic Details
Main Author: Spunt, Trevor M.
Corporate Authors: Hepworth + Company Ltd, Alexander Communications Group, Inc
Format: Book
Language:English
Published: New York, New York : The Customer Service Group, 1999.
Subjects:
Consumer behavior.
Consumers > Research.
Questionnaires.
Description
Item Description:Includes glossary (pages 99-100) and references (pages 101-102).
Physical Description:vi, 102 pages : forms, samples ; 29 cm.
ISBN:0915910470