Cover Image

Innovation management and new product development /

Bibliographic Details
Main Author: Trott, Paul
Format: Book
Language:English
Published: London ; San Francisco : Financial Times Pitman Publishing, [1998]
Subjects:
New products.
Technological innovations.
Product management.
Description
Physical Description:xv, 303 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:027363111X