Cyberstrategy : business strategy for extranets, intranets and the internet /

Bibliographic Details
Main Author: Bickerton, Pauline
Other Authors: Bickerton, Matthew, Simpson-Holley, Kate
Format: Book
Language:English
Published: Oxford : Butterworth-Heinemann in association with The Chartered Insitute of Marketing, 1998.
Series:CIM professional.
Subjects:
Description
Physical Description:vi, 182 pages ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0750642033 (pbk.)