Cover Image

International marketing : a global perspective /

Bibliographic Details
Main Author: Mühlbacher, Hans
Other Authors: Dahringer, Lee, Leihs, Helmuth
Format: Book
Language:English
Published: London ; New York : International Thomson Business Press, 1999.
Edition:2nd ed.
Subjects:
Export marketing.
Description
Physical Description:xx, 983 pages : illustrations ; 27 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1861524560