APA (7th ed.) Citation

Pringle, H., & Thompson, M. (1999). Brand spirit: How cause related marketing builds brands. Wiley.

Chicago Style (17th ed.) Citation

Pringle, Hamish, and Marjorie Thompson. Brand Spirit: How Cause Related Marketing Builds Brands. Chichester ; New York: Wiley, 1999.

MLA (9th ed.) Citation

Pringle, Hamish, and Marjorie Thompson. Brand Spirit: How Cause Related Marketing Builds Brands. Wiley, 1999.