Cover Image

Defining your market : winning strategies for high-tech, industrial, and service firms /

Bibliographic Details
Main Author: Weinstein, Art
Format: Book
Language:English
Published: New York : Haworth Press, 1998.
Series:Haworth marketing resources.
Subjects:
Strategic planning.
Market share.
Industrial management.
High technology industries > Management.
Service industries > Management.
Description
Physical Description:xvi, 180 pages : illustrations ; 22 cm.
Bibliography:Includes bibliographical references (pages 163-173) and index.
ISBN:0789002515 (hardcover : alk. paper)
0789002523 (pbk. : alk. paper)