Price wars : a strategy guide to winning the battle for the customer /

Bibliographic Details
Main Author:	Winninger, Thomas J.
Format:	Book
Language:	English
Published:	Rocklin, CA : Prima Pub., [1995]
Subjects:	Pricing. Small business > Management. Marketing. Profit. Consumer satisfaction. Competition, Unfair.

Description
Item Description:	Originally published: Edina, MN : St. Thomas Press, c1994. Includes index.
Physical Description:	xiii, 225 pages : illustrations ; 24 cm.
ISBN:	0761501649