I'd like the world to buy a coke : the life and leadership of Roberto Goizueta /

Bibliographic Details
Main Author:	Greising, David, 1960-
Format:	Book
Language:	English
Published:	New York : Wiley, [1998]
Subjects:	Goizueta, Roberto, > 1931-1997. Chief executive officers > United States > Biography. Coca-Cola Company. Soft drink industry > United States.

Description
Physical Description:	xviii, 334 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references (pages 305-321) and index.
ISBN:	0471194085 (cloth : alk. paper)