The marketing of nations : a strategic approach to building national wealth /

Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Somkid Jatusripitak, Suvit Maesincee, 1961-
Format: Book
Language:English
Published: New York : Free Press, [1997]
Subjects:
Description
Physical Description:xi, 451 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:068483488X