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Cybermarketing : your interactive marketing consultant /

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Bibliographic Details
Corporate Author: American Marketing Association
Other Authors: Brady, Regina, Forrest, Edward, Mizerski, Richard
Format: Book
Language:English
Published: Chicago, Ill. : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, 1997.
Subjects:
Interactive marketing.
Internet marketing.
Description
Physical Description:xxiii, 327 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0844234427 (alk. paper)