The handbook of international direct marketing : an essential country-by-country guide and directory /

Bibliographic Details
Corporate Author: European Direct Marketing Association
Other Authors: Baines, Adam, Lloyd, Sheila
Format: Book
Language:English
Published: London : Kogan Page, 1996.
Edition:3rd ed.
Subjects:
Description
Item Description:"Published in association with the European Direct Marketing Association"--Cover.
Includes indexes.
Physical Description:xxxi, 599 pages : illustrations (some color) ; 24 cm.
ISBN:0749419792