Cover Image

Dartnell's advertising manager's handbook /

Bibliographic Details
Other Authors: Bushko, David, Stansfield, Richard H.
Format: Book
Language:English
Published: Chicago : Dartnell, [1997]
Edition:4th ed.
Subjects:
Advertising > Handbooks, manuals, etc.
Description
Item Description:Revised edition of: The Dartnell advertising manager's handbook / by Richard H. Stansfield. 1969.
Title on spine: Advertising manager's handbook.
Physical Description:xii, 484 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0850132495