Contemporary marketing and consumer behavior : an anthropological sourcebook /

Bibliographic Details
Other Authors:	Sherry, John F., Jr
Format:	Book
Language:	English
Published:	Thousand Oaks : SAGE Publications, [1995]
Subjects:	Marketing > Social aspects. Consumer behavior. Communication in marketing. Consumer behaviour

Description
Physical Description:	xvii, 482 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0803957521 080395753X (pbk.)