Cover Image

Cross-cultural consumption. : global markets, local realities /

Bibliographic Details
Main Author: Howes, David, 1957-
Format: Book
Language:English
Published: New York : Routledge, 1996.
Subjects:
Consumption (Economics) > Social aspects.
Culture diffusion > Economic aspects.
Diffusion of innovations > Social aspects.
Description
Physical Description:214 pages : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:0415138884
0415138892 (pbk.)