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Survey of marketing research.

Bibliographic Details
Previous Title:American Marketing Association. Marketing research and industry
Corporate Author: American Marketing Association
Other Authors: Twedt, Dik Warren, 1920-
Format: Serial
Language:English
Published: Chicago, Ill. : American Marketing Association.
Subjects:
Marketing research > Periodicals.
Online Availability: Check for online availability
Description
Published:1959-
Item Description:"Organization, functions, budget, compensation."
Title varies slightly.
Editor: 1983- D.W. Twedt.
Physical Description:volumes ; 22 x 29 cm.
Publication Frequency:Quinquennial
ISSN:0193-1636