The new positioning : the latest on the world's #1 business strategy /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
1996.
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| Subjects: |
| Item Description: | Sequel to: Positioning / Al Ries and Jack Trout. c1986. Includes index. |
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| Physical Description: | xi, 173 pages ; 24 cm. |
| ISBN: | 0070652910 |