Keeping score : an inside look at sports marketing /

Bibliographic Details
Main Author:	Carter, David M., 1964-
Format:	Book
Language:	English
Published:	Grants Pass, Or. : Oasis Press, [1996]
Series:	PSI successful business library.
Subjects:	Sports > United States > Marketing. Sports > Economic aspects > United States.

Description
Physical Description:	ix, 322 pages ; 24 cm.
Bibliography:	Includes bibliographical references (page [313]) and index.
ISBN:	1555713777