Cover Image

Marketing management.

Bibliographic Details
New Title:Marketing news
Uniform Title:Marketing management (Chicago, Ill.)
Corporate Author: American Marketing Association
Format: Journal
Language:English
Published: Chicago, Ill. : American Marketing Association Publications Group, [1992-]
Subjects:
Marketing > Management > Periodicals.
Online Availability: Check for online availability
Description
Published:Began with: Vol. 1, no. 1 (winter 1992); ceased with: Vol. 21, no. 4 (winter 2012).
Item Description:Title from cover.
"Shaping the profession of marketing".
Physical Description:21 volumes : illustrations ; 28 cm.
Publication Frequency:Four no. a year, <summer 2011->
ISSN:1061-3846
0025-3790