APA (7th ed.) Citation

Kaid, L. L., & Holtz-Bacha, C. (1995). Political advertising in Western democracies: Parties & candidates on television. Sage Publications.

Chicago Style (17th ed.) Citation

Kaid, Lynda Lee, and Christina Holtz-Bacha. Political Advertising in Western Democracies: Parties & Candidates on Television. Thousand Oaks, Calif.: Sage Publications, 1995.

MLA (9th ed.) Citation

Kaid, Lynda Lee, and Christina Holtz-Bacha. Political Advertising in Western Democracies: Parties & Candidates on Television. Sage Publications, 1995.