Cover Image

Entry strategies for International markets /

Bibliographic Details
Main Author: Root, Franklin R.
Format: Book
Language:English
Published: New York : Toronto : New York : Lexington Books ; Maxwell Macmillan Canada ; Maxwell Macmillan International, 1994.
Edition:Rev. and expanded ed.
Subjects:
Export marketing.
International business enterprises > Management.
Description
Physical Description:324 pages : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:0029269032 (cloth) :
0029269040 (pbk.) :