Message effects research : principles of design and analysis /

Bibliographic Details
Main Author: Jackson, Sally Ann, 1952-
Format: Book
Language:English
Published: New York : Guilford Press, [1992]
Series:Guilford communication series.
Subjects:
Description
Physical Description:viii, 184 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 175-179) and index.
ISBN:0898623162 (alk. paper)