Corporate image : communicating visions and values /

Selected speakers at the Conference Board's 1993 Corporate Image Conference discuss strategies companies can employ in developing and implementing an image that can be most effective in the current economic and social climate.

Bibliographic Details

Corporate Authors:	Conference Board, Corporate Image Conference
Other Authors:	LaBorde, Allyson
Format:	Conference Proceeding Book
Language:	English
Published:	New York, NY : Conference Board, [1993]
Series:	Conference Board report ; no. 1038.
Subjects:	Corporate image. Corporations > Public relations. Corporations.