Cover Image

AMA educators' proceedings.

Bibliographic Details
Previous Title:American Marketing Association. Educators' Conference. Educators' Conference proceedings
Corporate Author: American Marketing Association. Educators' Conference
Format: Serial
Language:English
Published: Chicago, IL : American Marketing Association, 1983-
Series:Series (American Marketing Association) ; no. 49-53.
Series (American Marketing Association) ; no. 55.
Subjects:
Marketing > Congresses.
Online Availability: Check for online availability
Description
Published:1983-
Item Description:Some issues have also a distinctive title.
"Represents a compilation of the papers presented at the ... American Marketing Association Educators' Conference."
Physical Description:volumes : illustrations ; 28 cm.
Publication Frequency:Annual
ISSN:0888-1839
0888-1820