Selecting the right products and services /

Bibliographic Details
Main Author: Parmerlee, David
Corporate Author: American Marketing Association
Format: Book
Language:English
Published: Lincolnwood, Ill., USA : NTC Business Books, [1993]
Series:American Marketing Association marketing toolbox.
Subjects:
Description
Item Description:"American Marketing Association"--Cover.
Physical Description:x, 101 pages : illustrations ; 28 cm.
ISBN:0844235776 :